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Tag Archives: sustainability

Are we really for “green”?

Are we really for a green environment, sustainability, circular economy? Of course we are. We all love it,  but… One thing is to agree on principle, quite a different matter is to apply those principle and bear the consequences… I guess that we need to recognise that the world we …

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Green is great, if it is cheap…

Few days ago I saw the results of a poll inquiring on the reasons why customers may not choose an eco-friendly product. I should say it did not surprise me at all to see that the main reason, by far, is the price tag. If an eco-friendly product costs more …

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Electric cars carbon footprint

I am involved in a group in Turin, Italy, setting up a lab for sustainable mobility and there is lot of talks on hydrogen as a fuel, electrical vehicles (of different sorts) all of this under the umbrella of sustainability, lower CO2 emission, circular economy. The more you look into …

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The pervasive impact of Biotech – IV

Biotech has become an important tool in several industrial areas: advanced materials energy advanced manufacturing healthcare In addition it is a contributor to the circular economy and to sustainable development. Synthetic chemistry has made enormous progress and this has resulted in the amazing variety of materials that we have today. …

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We can do a lot, but we need to be forced to do it!

Sustainability is a good thing, nobody would deny it. We hear a lot of talking about sustainability, at political leve, at marketing level and on newspapers/media. The truth is that we have polluted the planet, as any other species starting with the massive pollution created by cyanobacteria that 2.5 billion …

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Megatrends for this decade XXVII

19. Focus on sustainability and environment Natural resources have been out there to grab and once they were no longer needed (nor the resulting craft they resulted in) they were discarded in the least costly way. The emergence of an environmental awareness and  of a sustainable use of resources is …

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Sustainability biggest challenge: us

For most part of human life on the planet, humans have been an insignificant species, barely noticeable to anybody from another world visiting Earth nor from other species coexisting with them. From the point of view of humans, however, this species was the most important one, particularly so once they …

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Planning for the New World – VII

Developing Sustainable Business Models Sustainability is a no brainer. Ask anybody if they want a sustainable world or a world where resources are progressively depleted, plastic litters the oceans, air is polluted and you can guess the answer. The question then is why are we not pursuing in a determined …

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